Google Chrome for iOS’ Killer App: A Singular Browsing Experience

From all the amazing news Google shared at this year’s I|O conference, to me the biggest one was the availability of the Google Chrome browser for iPad and iPhone.

While most Reviewers are focusing on what it can and cannot do on IOs devices, like the fact that it’s 2-3 times slower than Safari (likely because Apple does not provide third party developers access to their Nitro Javascript engine), to me that’s irrelevant. I still immediately made it my mobile web browser of choice.

To me, the real killer app is that it allows me to have a singular browsing experience across most of my connected desktop PCs and mobile devices.

As we become more and more inseparable with our mobile devices, coupled with the fact that those of us who own multiple devices and desktop computers and laptops, it’s important to build a future where our information follows us wherever we go and regardless of what device(s) we grab and bring with us.

I no longer have to use Google extensions like “Chrome to Phone” to send myself pages I’m reading on my desktop and that I’d like to continue reading on my Android device of choice, or email links to articles. With Google Chrome now virtually everywhere, I can now continue browsing where I left off using the “Other Devices” feature, which allows me to get a list of pages that are currently opened in every single one of my PCs and devices where I’m logged in using my Google credentials.

Netflix and Whispersync from Amazon are two great examples of this singular watching and reading experiences, respectively. Netflix for example is available virtually everywhere, I can start watching a movie on my PC, pause it, grab my iPad and continue it there and then finish it in my living room later that night. Same thing for reading a book using the Kindle Fire from Amazon and then continue reading on many devices using the Kindle app from Amazon.

I realize having this singular computing experience for everything we do today is easier said than done, mainly because most big companies are building their own ecosystems and walled gardens, but kudos to Google for extending the browsing experience through Google Chrome beyond their Android platform.

When I think about the future of computing, I envision having my data with me whenever and wherever I go and regardless of what device(s) I grab as I walk out the door.

Share your thoughts on what the future of computing looks like to you.

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